Experienced CFO leadership for scaling UK service businesses. Strengthening margins, improving cash flow, and building financially resilient businesses.
We provide a full-service finance function, from strategic CFO oversight to operational finance delivery, giving founders and leadership teams the clarity and control to scale.
A CFO-led financial diagnostic assessing profitability, cash flow, financial structure, and growth readiness, with clear, practical recommendations.
Our UK Fractional CFOs work alongside founders and leadership teams to strengthen financial visibility, improve forecasting, and bring structure to decision-making so cash flow, margins, and growth are managed with discipline.
Board-level financial leadership to strengthen margins, control cash flow, and drive disciplined, scalable growth.
An integrated finance function delivering accurate reporting, strong cash visibility, and structured financial control to support CFO-led decision-making.
A CFO-led diagnostic exposing cash pressure, profitability gaps, and structural risks limiting growth.
We enable scaling £2m–£20m UK service businesses to strengthen cash reserves and move from negative EBITDA to sustained profitability, delivering measurable financial improvement through disciplined CFO leadership.
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Scaling service businesses face margin pressure, cash volatility, and increasing operational complexity.
Revenue may be rising, yet EBITDA, working capital, and cost discipline often lack structure.
We deliver Chief Financial Officer oversight that strengthens forecasting, sharpens margin control, and embeds financial discipline.
UK founder-led agencies and consultancies between £2m and £10m turnover experiencing rapid revenue growth, but with financial management failing to keep pace. Margins fluctuate, cash flow tightens, and profitability lacks consistency. They need structured forecasting, stronger margin control, and CFO-level oversight.
Established service firms between £5m and £15m with steady revenue but underperforming profitability. Margins are compressed, pricing and utilisation are misaligned, and profit performance is falling short of industry benchmarks. They require margin restructuring, pricing recalibration, and stronger financial accountability within the leadership team.
Service businesses approaching a key financial milestone, such as fundraising, investment, or exit. Financial information lacks the structure and credibility required to withstand external scrutiny. Forecasts are insufficiently robust, and financial narratives are not clearly defined. They require investment-grade financial modelling, stronger reporting discipline, and CFO-level support to navigate the process.
Founder-led service businesses between £2m and £5m experiencing increasing financial pressure, where cash flow is constrained and financial visibility is limited. Decision-making becomes reactive, and confidence in the numbers is low. They require immediate financial clarity, stabilisation of cash flow, and structured CFO support to regain control and direction.
We are a UK-based team of experienced Chief Financial Officers, led by Adam Cooper, with backgrounds in large agency and professional service businesses. We bring board-level commercial judgement, sector insight, and hands-on operational expertise.
Alongside our CFOs is a dedicated finance team of experienced accountants delivering a structured finance function that ensure financial visibility, control, and decision-ready reporting. Clients benefit from the structure and capability of a well-run internal finance department, without the fixed overhead.
Strategic leadership and rigorous financial execution operate as one integrated model.
A structured, Chief Financial Officer assessment of profitability, cash flow, balance sheet strength, and financial controls.
An independent CFO-led diagnostic review of benchmarking, working capital, financial controls, and reporting quality.
Benchmark performance, identify margin gaps, and provide prioritised actions to improve EBITDA and cash flow.
Leadership teams of scaling service businesses seeking independent clarity on profitability, financial controls, and balance sheet strength.
Our clients engage us to address margin pressure, cash volatility, and structural inefficiencies. Their feedback reflects both measurable financial impact and the quality of our strategic partnership.
The Fractional CFO Show examines the financial and strategic challenges facing scaling service businesses, including profitability, cash flow, capital strategy, and commercial leadership.
Featuring insights from Chief Financial Officers, founders and industry experts, the podcast offers practical perspectives to support stronger financial decision-making and business performance.
Gain independent clarity on profitability, cash flow, and financial controls before your next stage of growth.
Applications are reviewed to ensure a strong fit.
