Moving marketing from a cost to a profit centre
This week, I sat down with Stephen Knight, Founder and CEO of Pimento, to unpack how business can turn marketing from a cost into a profitable marketing driver. Some of my favourite takeaways from our conversation: ✅ The #1 mistake SMEs make when hiring marketing help, and how to avoid it. ✅ Why cutting brand […]
Cost Optimisation for Sustainable Growth
This week, I sat down with Alistair Roman, Founder and Managing Partner of Cost Optimisation Consultancy, to explore cost optimisation for sustainable growth in small businesses and discuss how you can reduce costs in your business sustainably. We discuss the model that Alistair has developed – the cost transformation maturity map – why most businesses […]
Smarter Growth with Design Thinking
On this one I was very pleased to be joined by Jon Reay and Tim Seddon, the Co-Founders OF Room 42, a start-up that facilitates effective change and innovation through the use of Design Thinking based programmes, to help businesses tackle the most challenging of live business problems. I really enjoyed this conversation with Jon […]
Mindful Onboarding for Small Businesses
In this one, I’m delighted to be joined by Wenceslyne Ong, the Founder of Elite LVL, a business operations consulting firm with a world-class customer onboarding and continuous improvement framework, helping cost conscious businesses scale. In this broad ranging conversation, Wenceslyne and I cover all that you need to know about having a strategic and […]
Finance for Founders
In this episode, I’m thrilled to be joined by Richard Hadler, an Angel Investor, experienced executive and Co-Founder of Founders Capital, an investment community dedicated to helping founders raise investment from other founders and start up experts. In this conversation, Rich and I explore the world of finance for founders – and understand what investors are looking […]
Running Profitable Productions
In this, our third episode, I’m joined by Rich Nicholas, Global CFO & COO Ridley Scott Creative Group, the Creative Group led by the legendary Director Sir Ridley Scott. In this conversation, Rich and I cover all that you need to know about running a production profitably from commercials all the way through to episodic […]